GOOGLE ADS REMARKETING

WHAT IS REMARKETING?

Remarketing campaigns are designed to display ads to potential customers who have visited your site or used your mobile app.

IT’S AN EFFECTIVE TECHNIQUE THAT ALLOWS YOU
TO STAY CONNECTED TO YOUR TARGET AUDIENCE WHILE ALSO BUILDING BRAND AWARENESS

The main point with remarketing is that you want to reach people who have shown enough interest in your products or services to visit your website. These people are more likely to convert to sales than people who have not yet been to your website.

WHAT IS GOOGLE REMARKETING?

Google Ads Remarketing is a form of online advertising that enables sites to show targeted ads to users who have already visited their site

Past visitors will see these ads while they are browsing the web, watching YouTube videos or reading news sites, keeping your brand top-of-mind and enticing visitors to come back for more. Partner websites receive a portion of the generated income

Clix4u remarketing campaigns are focused on bring potential customers back to your site by taking advantage of the several networks that Google offer, so that you can achieve maximum reach to your target audience.

HOW DOES GOOGLE REMARKETING WORK?

REMARKETING IS A WAY TO CONNECT WITH PEOPLE WHO PREVIOUSLY INTERACTED WITH YOUR WEBSITE OR MOBILE APP. IT ALLOWS YOU TO STRATEGICALLY POSITION YOUR ADS IN FRONT OF THESE AUDIENCES AS THEY BROWSE GOOGLE OR ITS PARTNER WEBSITES, THUS HELPING YOU INCREASE YOUR BRAND AWARENESS OR REMINDING THOSE AUDIENCES TO MAKE A PURCHASE.

WAYS TO REMARKET WITH GOOGLE ADS:

STANDARD REMARKETING

SHOW ADS TO YOUR PAST VISITORS AS THEY BROWSE SITES AND APPS ON THE DISPLAY NETWORK.

DYNAMIC REMARKETING

BOOST YOUR RESULTS WITH DYNAMIC REMARKETING, WHICH TAKES REMARKETING TO THE NEXT LEVEL WITH ADS THAT INCLUDE PRODUCTS OR SERVICES THAT PEOPLE VIEWED ON YOUR WEBSITE OR APP.

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REMARKETING LISTS FOR SEARCH ADS

SHOW ADS TO YOUR PAST VISITORS AS THEY DO FOLLOW-UP SEARCHES FOR WHAT THEY NEED ON GOOGLE, AFTER LEAVING YOUR WEBSITE

VIDEO REMARKETING

SHOW ADS TO PEOPLE WHO’VE INTERACTED WITH YOUR VIDEOS OR YOUTUBE CHANNEL AS THEY USE YOUTUBE AND BROWSE DISPLAY NETWORK VIDEOS, WEBSITES AND APPS.

CUSTOMER LIST REMARKETING

WITH CUSTOMER MATCH, YOU CAN UPLOAD LISTS OF CONTACT INFORMATION THAT YOUR CUSTOMERS HAVE PROVIDED. WHEN THOSE PEOPLE ARE SIGNED IN TO GOOGLE, YOU CAN SHOW THEM ADS ACROSS ALL THE GOOGLE PARTNER WEBSITES.

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WHAT DOES CLIX4U OFFER?


DEDICATED CAMPAIGN MANAGER
You will be assigned a dedicated Google Ads professional Account Manager to help run your online campaign. This Account Manager will continually maintain & optimise your Google Ads Remarketing throughout your campaign.
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Specific
Keyword List
We create your campaign to help show your Ads to the right customers, we do this by matching the criteria your potential customers would use to find your products and services.
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Emailed
Monthly Reports
You will receive a monthly performance report itemising how many clicks and impressions your ads have generated.
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Limited or
Unlimited Ad Groups
An ad group contains one or more keywords to help target a customer segment with a specific product or service you sell, i.e. a plumber may have 1 ad group for toilet leaks, 1 ad group for commercial plumbing and 1 for roof.

Limited or Unlimited
Keyword Variations
Create unlimited ads & keywords. This means you can target your ads to different markets, on different Google partner sites and get the optimal results for your business.
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ADVANCED ONGOING
OPTIMISATION
Our ongoing optimisation will use the detailed data reports available in Google to identify areas for improvement for the ad groups, keyword extensions, search term, device, location, scheduling, measuring smart goals and more.
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Call and Lead
Optimisation
During campaign creation, we will optimise your ads for clicks in each individual auction using techniques such as ad groups, keyword extensions, search term, device, and location.
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AD EXTENSIONS
Extensions expand your ad with additional information giving people more reasons to choose your business. Extension formats include call buttons, location information, links to specific parts of your website, additional text, etc.

MOBILE AD
TARGETING
With the new Google Ads Clix4u can target desktop, tablets and mobile devices. This can include an instant ‘click to call’ functionality which helps to increase leads from your ads.
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Personalised Web Marketing Advice
Clix4u team will be able to advise you on strategies to help increase your conversion rate, generate more leads and assist making your online ventures a success.
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CUSTOM ANALYTICS
By combining Google Ads data with data from your website (when combined with one of our web packages), custom analytics can be created to show the E2E success of your marketing campaigns and where improvements can be made to either your Google Ads campaign, your website or your overall SEO.

WHAT ARE THE BENEFITS?

Prompt reach/Well-timed targeting: You can show your ads to people who’ve previously interacted with your business when they’re searching elsewhere and are more likely to make a purchase. You can also help customers find you by showing them your ads when they’re actively looking for your business on Google Search.

Focused advertising: You can create remarketing lists to advertise for specific cases. For example, you may create a remarketing list targeted for people who added something to their shopping basket but didn’t complete a transaction.
Large-scale reach: You can reach people on your remarketing lists across their devices as they browse over 2 million websites and mobile apps.

Efficient pricing: You can create high-performance remarketing campaigns that use automated bidding. Real-time bidding calculates the optimal bid for the person viewing your ad, helping you win the ad auction with the best possible price. There’s no extra cost to use Google’s auction.

Easy ad creation: Produce text, image and video ads for free with Ad gallery. Combine a dynamic remarketing campaign with Ad gallery layouts to scale appealing ads across all of your products or services.

Campaign statistics: You receive reports on how your campaigns are performing, where your ads are showing, and what price you’re paying.

WHETHER YOU’RE LOOKING
TO DRIVE SALES ACTIVITY,
INCREASE REGISTRATIONS
OR PROMOTE AWARENESS OF
YOUR BRAND, REMARKETING
CAN BE A STRATEGIC
COMPONENT OF YOUR
ADVERTISING.

google ads remarketing benefits lift the mood of a motorcycle group
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